To attract Turkish customers and clients, you will have to familiarize yourself with the idea of Turkish localization. Turkish localization is the process of adapting the language, appearance, and functionality of a product or website for Turkey. Turkish presents a variety of unique challenges to Turkish localization professionals.

To ensure a positive reception of your software, website, and documentation, it is a good idea to work with an experienced localization company. Your localization service provider should employ native Turkish teams of localization specialists who understand how to anticipate and solve the myriad of potential Turkish localization issues.

Some examples of localization issues:

Turkish Localization: Website Issues	Turkish Localization Requirements
Color scheme	Inoffensive colors for example
Date, time, currency formats	Change to standard Turkish formats
eCommerce payments	Enable various payment methods such as bank transfers

 

Turkish Localization: Software Issues	Turkish Localization Requirements
Time-to-market	Translation memory tools help speed translation
High user expectations	Testers should be Turkish speakers

 

Turkish Localization: Documentation Issues	Turkish Localization Requirements
Text length	Accommodate possible text expansion/contraction
Printing Turkish fonts	Embed fonts in PDF file for printer

© Copyright 2024 Globalization Partners International.
® All Trademarks are the property of their respective owners.
All graphics used in this report were provided by Flikr, Google Images and other free internet resources for pictures.