In order to attract Arabic-speaking customers and clients, you need to familiarize yourself with the idea of Arabic localization. Arabic localization is the process of adapting the language, appearance and functionality of a product or website for Arabic-speaking markets. Arabic presents a variety of unique challenges to Arabic-speaking localization professionals.

To ensure a positive reception of your software, website and documentation, it is a good idea to work with an experienced localization company. Your localization service provider should employ native Arabic-speaking teams of localization specialists who understand how to anticipate and solve the myriad of potential Arabic localization issues.

Some examples of localization issues:

Website Issues	Arabic Localization Requirements
Bidirectional language	Enablement of right-to-left writing
Color scheme	Inoffensive colors, for example
Date, time, currency formats	Change to standard Arabic formats
eCommerce payments	Enable various payment methods such as bank transfers

 

Software Issues	Arabic Localization Requirements
Time-to-market	Translation memory tools help speed translation
High user expectations	Testers should be Arabic speakers

 

Documentation Issues	Arabic Localization Requirements
Text length	Accommodate possible text expansion/contraction
Printing Arabic fonts	Embed fonts in PDF file for printer

 

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