In order to attract Italian customers and clients, you will have to familiarize yourself with the idea of Italian localization. Italian localization is the process of adapting the language, appearance, and functionality of a product or Web site for Italy. Italian presents a variety of unique challenges to Italian localization professionals.
To ensure a positive reception of your software, website, and documentation, it is a good idea to work with an experienced localization company. Your localization service provider should employ native Italian teams of localization specialists who understand how to anticipate and solve the myriad of potential Italian localization issues.
Some examples of localization issues:
|Website Issues||Italian Localization Requirements|
|Color scheme||Inoffensive colors for example|
|Date, time, currency formats||Change to standard Italian formats|
|eCommerce payments||Enable various payment methods such as bank transfers|
|Software Issues||Italian Localization Requirements|
|Time-to-market||Translation memory tools help speed translation|
|High user expectations||Testers should be Italian speakers|
|Documentation Issues||Italian Localization Requirements|
|Text length||Accommodate possible text expansion/contraction|
|Printing Italian fonts||Embed fonts in PDF file for printer|
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