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ON24 Webcast Globalization

ON24 Webcast Globalization

About the Project

Globalization Partners International and On24 provided a packaged multilingual webcasting service for CustomerCentric Selling. The comprehensive globalization and hosting of the popular CustomerCentric Selling webcast by Mike Bosworth in Simplified Chinese and Brazilian Portuguese included:

  • Transcription
  • Translation
  • Captioning
  • Recording
  • Digitization
  • Broadcast Dubbing
  • Re-compiling Localized Versions
  • Hosting
  • On Demand Delivery
  • Reports and Tracking
  • Target Audience User Testing

Results

“GPI and On24’s packaged webcast globalization services allowed CustomerCentric Systems to offer our CustomerCentric Selling webcast in Simplified Chinese and Brazilian Portuguese. making it available to two of the largest markets,” said Mike Bosworth, author and founding partner of CustomerCentric Systems. “Being able to translate our presentation and deliver it to new audiences worldwide has enabled us to reach new global audiences in their native languages.”

About the Client

Mike Bosworth is a founding partner of CustomerCentric Systems and is the best-selling author of Solution Selling: Creating Buyers in Difficult Selling Markets (McGraw-Hill, 1993) and co-author of CustomerCentric Selling (McGraw-Hill, November 2003).