Written by : Farah Fathy
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Customizing your Online Content Strategy for UAE Market
As we all know, businesses operating in the United...

Best Practices for International PPC Campaigns
International Pay Per Click (PPC) campaigns are ef...

Digital Media and Translation in the Middle East
Digital media has played a significant role in sha...

Global Marketing: Tips for a truly global tagline
By definition, a tagline is one or two lines of ca...


The Difference between Keywords Translation and Keywords Localization
Targeting users in different languages and countri...

Optimizing FrameMaker for Localization of Multilingual Document
Adobe FrameMaker is one of the most common and pow...

Successful Global Marketing and Branding Localization – McDonald’s in France
I ran across a great article published on January ...

Twitter in Arabic and Right-to-Left Languages
Twitter finally is stepping into the right-to-left...
