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Website Translation Tips and Best Practices

Our translation agency GPI has released its newly updated research report series on Website Globalization and e-Business. The reports are a collection of language, culture and website globalization facts by country.  The newly updated reports for 2012 are available in PDF format and are free to download at: Website Globalization and E-Business Series


The reports were co-authored by GPI’s Managing Partner Martin Spethman and Professor Nitish Singh, PhD, author of the recently published “Localization Strategies for Global E-Business” by Cambridge University Press.

The series includes:


Each research report is 15+ pages provide useful information and stats about the country and local market including:

  1. Market Introduction and Stats
  2. Culture and the Online Consumer
  3. Culture and Values
  4. Insights into Consumer Values
  5. Insights into Consumer Decision Making
  6. Consumer Segments
  7. Language Facts
  8. Website Globalization
  9. Cultural Correctness and Web Customization
  10. Internet and Search Engine Marketing
  11. Top Country Search Engines
  12. Country Specific Useful Links and Resources

If you are looking to expand into international markets and have a website localization project in the works, these reports are for you.  First published in 2008 and newly updated for 2012, the reports have tips and information on e-business, website translation and web consumers in the various countries.  The papers also have a nice link library with useful site and resources by country.