Website Translation Tips and Best Practices
Our translation agency GPI has released its newly updated research report series on Website Globalization and e-Business. The reports are a collection of language, culture and website globalization facts by country. The newly updated reports for 2012 are available in PDF format and are free to download at: Website Globalization and E-Business Series
The reports were co-authored by GPI’s Managing Partner Martin Spethman and Professor Nitish Singh, PhD, author of the recently published “Localization Strategies for Global E-Business” by Cambridge University Press.
The series includes:
- Website Globalization and E-Business – Argentina
- Website Globalization and E-Business – Bahrain
- Website Globalization and E-Business – Brazil
- Website Globalization and E-Business – China
- Website Globalization and E-Business – Egypt
- Website Globalization and E-Business – France
- Website Globalization and E-Business – Germany
- Website Globalization and E-Business – India
- Website Globalization and E-Business – Iraq
- Website Globalization and E-Business – Japan
- Website Globalization and E-Business – Kuwait
- Website Globalization and E-Business – Qatar
- Website Globalization and E-Business – Russia
- Website Globalization and E-Business – Saudi Arabia
- Website Globalization and E-Business – United Arab Emirates
- Website Globalization and E-Business – United Kingdom
- Website Globalization and E-Business – US Hispanic Market
Each research report is 15+ pages provide useful information and stats about the country and local market including:
- Market Introduction and Stats
- Culture and the Online Consumer
- Culture and Values
- Insights into Consumer Values
- Insights into Consumer Decision Making
- Consumer Segments
- Language Facts
- Website Globalization
- Cultural Correctness and Web Customization
- Internet and Search Engine Marketing
- Top Country Search Engines
- Country Specific Useful Links and Resources
If you are looking to expand into international markets and have a website localization project in the works, these reports are for you. First published in 2008 and newly updated for 2012, the reports have tips and information on e-business, website translation and web consumers in the various countries. The papers also have a nice link library with useful site and resources by country.